Showing posts with label software. Show all posts
FingerTec Websites: Help Yourselves with Our Vast Assets!
We have hundreds of resellers around the world. I can say that all of them know that fingertec.com has a decent website. The question is, how good is our website? I believe some of our resellers are yet to find out the benefits that our website could bring about. So, when I have the chance to meet up with our resellers, mostly I will end up promoting how they could exploit the websites to boost sales and reduce technical supports. It might sound like a broken record, but I believe that this is important.
Many resellers were probably blown away and overwhelmed by the website’s vast ocean of information when they first visited fingertec.com. FingerTec is indeed doing a good job; and usually they will give us thumbs up for the effort. And they would browse, read the contents, but after a while, I reckon the visits become less and quick, hopped from one page to another, and eventually they’d stop visiting. To some, business will continue as it is and nothing is plucked away from the website to better their sales and support. They’ll just praise us for having a strong and better presentation than the rivals in the cyber world. And this is not what I have hoped for.
In fact in the Internet era, the functionalities of a website should be so much more than a mere declaration of the cyber presence. The level of commitment can be varied. For example, like Facebook, website is them. There is no Facebook once you went offline. And for Amazon, this company literally doesn’t exist in the real world, no matter the vast list of merchandizes they’re offering. But for companies like Wal-Mart, even though they began with physical stores, without online establishment, the future looks somehow bleak.
With FingerTec, our brand soared high only when we revamped and re-launched our website a few years back. Bit by bit, we put our efforts into building a resource center, training site, display cabinet, technical helpdesk, service booth, and etc. Whatever you want to call it, potpourri-of-information-website or a salmagundi-website, this website is there for our resellers to unleash the virtual power to boost their sales and reduce supports.
We provide resellers with free passes to a vast variety of information, a member account credential. Without this account, you will only receive discounted benefits from our website. The only thing that is stopping you from digging the information to better the business is you.
As someone who buys FingerTec products for business, always remember to enter the website with a strong motive, and leave with something valuable. What is of value on our website, is depends on what you’re looking for. For example, there are 769 video clips so far, from marketing, product intro, technical supports, user guides and etc. Take the links to help you in your sales bid presentation, user training, hardware repairs, and much more. It doesn’t cost you a thing and it adds value to your efforts.
You have a plan to demonstrate FingerTec at a customer site? Come prepared. Choose your demo set from our website. You need step-by-step Powerpoint presentation materials, search and download them without any cost. If you want raw files to update and insert your company’s information, please do so.
If you want to conduct a proper survey on your customer’s premises before you can prepare a proposal for an access control project, please get the form downloaded from our website.
We have a series of academic research papers for technology and industrial in readily print-format should you want to enhance your professionalism in submitting proposal or pricing quotation.
Don’t forget that we also have a training website with comprehensive materials at your disposal to train both trainers and trainees. After training, they can sit for online exams and receive our print certificates upon passing the exams. For a more interactive online training, we offer FingerTec webinar page to register a course of your interest. You want to train your partners in your region remotely by deploying our webinar platform? You’re welcome to use our webinar platform, cost-free, no-fee involved.
These websites are enriched to assist you in reducing technical supports. Promote and educate the end-user technical modules to your customers. You can teach them to repair hardware through videos and how to claim warranty straight from the websites.
If you need to provide your customers with FingerTec’s souvenirs, require some from marketing material page, we have over ten specially designed souvenirs displayed on our website for you to choose from.
Basically, FingerTec's job is to prepare resources that you can use to better your FingerTec business. We figured that you might need assistance so we extend our support through our websites. Please be hungry for new things, new information and keep coming to the websites and help yourselves with everything that we have to offer.
By Teh Hon Seng, CEO, FingerTec HQ
By Teh Hon Seng, CEO, FingerTec HQ
Biometrics Bring Out Our Innate Honesty
Abe Lincoln noted the importance of letting “the angels of our better nature” prevail. Although people are generally honest, some more than others, certain situations can suppress someone’s honesty and allow the angel of their better nature to be defeated. Different sociologists give different numbers, but the general agreed up percentage is that when people are put in a situation in which they believe they can cheat without being caught, 50% will cheat. Add a monetary incentive to that situation and the number can go as high as 70%.
An interesting observation on human nature, but what does it have to do with biometric time clocks? If people know for a fact they are being monitored, the number of potential cheats drops to less than 10%. Biometrics provide that extra incentive to behave honestly. It is insurance for that rare occasion when someone has the thought to duck out early or manipulate your time clocking software to get a few extra hours pay. Biometric employee time clock software ensures these ideas don’t become a reality. Once a bit of cheating becomes the reality, it quickly moves to becoming the norm. Think about examples in your life. Have you ever had a naïve teacher? An overly indulgent nanny? A lax camp counselor? Chances are you remember some people who acted less than honestly when given a choice.
The Invasion via Invention
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| IT has helped revamp industries |
Information
Technology has invaded almost every industry. The invasion is actually welcomed
because once IT pierced through the hull of the industries; it injects juices,
and rejuvenates the industries to move forward with a faster pace. We observed
how IT has helped revamp industries in the eighties and nineties during the
last century. For examples, Microsoft
Office improves office automation, Adobe
perfects graphic design and publishing, CAD/CAM
excels as aided tools for engineering, accounting software increases efficiency
for financial reports preparation and etc., and this is all happening with Moore’s Law working behind the scenes
while doubling computing power in every 18 months.
But those
were the good years when IT companies came in as friends rather than foes. They
knocked on your doors, delivered amazing hardware and software, took your
money, and left you without interrupting your business. At that time, IT
business meant selling IT products, and it never trespassed between
industries to compete with you and grab a piece of your market share.
Perils of Providing Unreliable Support Systems
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| I didn't mean to scream, honestly! |
Whoever was on the other side of the phone, I truly apologize.
I didn’t mean to scream at you. I just
wanted to scream at your company, and you were in the way.
As you may have guessed, I was furious at this one
telecommunication company for the way they treated me as a paying customer earlier
this week. The brand claims to provide various channels for customers to ‘so call’ contact them but none of those
channels actually worked. I tried calling their support line and after a few gazillion
minutes of holding on the line, the automated answering machine prompted me to
go back to the website to solve my problem. Who
does that!? Nevertheless, I kept my cool (it is Ramadan, after all) and
searched for alternatives.
Thursday, 18 July 2013
Turning Honesty into Customer Confidence
Just like marriage, there are no small details in business. There are, of course, suspicions. As such, I had suspected for quite some time that the Electromagnetic locks that we've been supplied with were well under the claimed holding force in their invoices. The problem was, I have no measuring instrument to prove that the ‘white paper’ is wrong. This requires a special instrument, called precision magnetometer, to pull the two electromagnetic slabs apart when the electricity is turned on. The exact reading that it takes the moment the two slabs are separated indicates the holding force for the EM lock.
There’s an Edge in Knowledge
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| Have you gotten your daily dose of knowledge? |
When
your products are deployable across various industries, the tendency to
generalize the usages of their features and functions is fairly high. You realize
this when you keep on writing about the same things over and over again
regardless of whom you are talking to. Though every office needs a time
attendance system, there are very little new
things to talk about. Time attendance is about clocking in, clocking out,
processing data, generating reports and connecting to third party applications for extra purposes. Is that all?
While it might sound good for businesses to possess one solution that fits all, they also
could fall into the ‘comfort’ zone where the products are being marketed
monotonously without any efforts to dig further into the unique needs of applicable
industries. The sales pitch is always “We
have these products and solutions that are suitable for you. Do you want it or
not?” instead of “We know that you
have this list of challenges and issues and our solutions can solve 90% of that
with our list of features and functions, and this is how it goes.” Complacency
in marketing is dangerous as it can lead to stagnant demand which reflects
badly on sales. It’s true that attendance systems consist of the entire process
of data collection and report generation but at the end of the day, there are
so many elements in the middle that vary based on select industries. The only
way to figure it out is to take initiative, study it and find out.
Wednesday, 26 June 2013
The Fine Line Between Entrepreneurs and Businessmen
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| Typical businessman |
Can you discern the differences between businessmen and
entrepreneurs? In vocabulary, both are synonymously similar. Both have to form a company, start a
business, sell products or solutions to customers and pay their dues. But it does sound better when you’re known as an entrepreneur rather than a
businessman. Nonetheless, a so-called entrepreneur would stay a businessman, if
he lacks substance in being an entrepreneur.
Businessmanship is
not a word, but entrepreneurship is. So,
what is entrepreneurship? Once, I asked a college student majoring in Finance
and Economics; and he just stared blank at me. Of course, anyone can consult
Google and find a bunch of answers, but if I did it that way, then my blogpost
would look placidly plain, wouldn’t it?
Romancing Convenience & Security
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| Back in the days, 'Security' often meant 'Inaccessability |
Decades ago, people associated security with heavy metal bars, thick and sturdy latches, and stringent access control. Have you ever watched medieval movies, have you seen their city gates? If that didn’t scream out ‘security’, I don’t know what did. In a way, it reminds me of my childhood home’s door lock. It was a long thick wooden latch that covered the middle of the whole entire door; and it’d probably take an elephant to bang it open. Up until recent times, security providers took pride in projecting the image of ‘security’ together with ‘inaccessibility’. The image of a fierce huge security guard complete with firearms would hinder anybody to initiate something funny. Unless, of course, if you’re Rowan Atkinson.
Wednesday, 29 May 2013
Surpassing Sales with Some Marketing Magic?
 |
| Who has the upper hand? |
I
started my career in sales, selling PCs with standard software to home and
corporate users. Later on, I moved on to sell Electronic Publishing Solutions
to newspapers industry on a project basis. From sales of a few thousand dollars
upgraded to over a million dollars in a single order, you may consider this a
great leap forward.
But I
disliked doing sales, especially project-based sales. You bade and pitched and diverted
all your resources and times, writing thick proposals, presenting multiple
presentations, and on top of that, you have to build relationships by becoming
a Cheap Entertainment Officer rather than Chief Executive Officer. Even after all that, you might still fail to
secure the project. It is worse if the industry is so niche that all you have
are only a few potential clients in your region. It’s like your fate is not in your
hands but belongs to a handful few.
Choices, Choices, Choices
Imagine if your sales strategy is to talk only bad things about your rivals and channel your entire advertisement budget to condemn their products and services; do you think it can help you boost sales? What if you don’t think you have done enough, can you go beyond?
Your next step may be, you soften it a bit by adding cash prize contests to hit the soft spots of potential customers, and later invite an international superstar to sing, dance and gallop your brand out.
What is the Politically-Correct Answer, Really?
 |
| If only it's as easy as choosing between rock, paper and scissor |
The whole nation is geared up for
Election Day, which has been set on 5th May 2013, today. Many deemed
GE13 to be the most crucial fight in history between the 55-year ruling party
Barisan Nasional and the strong opposition front, Pakatan Rakyat. In the previous election,
Barisan Nasional won 50.27 percent of the popular vote, while Pakatan took
46.75 percent. Barisan Nasional had lost two of its important states to Pakatan
Rakyat in the last election, making the inroad to victory for this coming GE13 an
uphill battle.
#trendinginreallife is Harder than Most People Think
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| Follow other's footsteps, or make your own? |
“I wouldn’t be caught dead wearing that brand,” might sound like it comes
from a conceited person but the truth is, most of us apply this rule in our
lives in some way or other. Every decision made on our choices and purchases
defines who we are and our priorities in life. Eva Mendes or Pamela Anderson would
rather go cloth-less than wearing anything made from animal on their bodies, I
reckon. A CEO of a listed company definitely wants to be seen driving the
latest model of a BMW or an Audi and buy a property in a high-profile
neighborhood. An environmentalist would prefer a Prius than a car that boasts
on horsepowers. Whether you agree or not, we are continuously branding ourselves
every step of our way, building an image for the world to see.
In professional and personal lives,
we constantly project perceptions by the brands we choose and, vice versa,
perceive other people by the brands they choose.
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